by dcn213 | Apr 24, 2024 | Uncategorized
In the digital age, the visibility of your website on search engines like Google can determine the success of your business. Search Engine Optimization (SEO) is a powerful tool that enhances that visibility, drawing more visitors to your site. Here’s how SEO can...
by dcn213 | Apr 24, 2024 | Uncategorized
The COVID-19 pandemic has reshaped the landscape across industries, presenting unique challenges and opportunities, particularly in the realm of marketing. As we navigate these unprecedented times, marketers can adapt and innovate to connect with consumers in...
by dcn213 | Sep 7, 2020 | Uncategorized
With a million hats to wear, small business owners have very little time on their hands to do any “real” marketing. Further complicating matters, there’s a myriad of social media platforms to choose from and learn. Many owners rely on word of mouth marketing and...
by dcn213 | Aug 10, 2020 | Uncategorized
During the Coronavirus pandemic, I’ve seen several occasions where a company’s messaging has missed the mark. However, the truth of the matter is this: during a life and death crisis, there is no room for problematic messages. As the world adjusts to a “new normal,”...
by dcn213 | Apr 27, 2020 | Uncategorized
Although I began my career in sales as a youngster selling lemonade, shoveling snow and selling newspapers, my professional career began in 1980 when I was hired as an outside sales rep for a printing supply manufacturer. Thus began an illustrious journey that...
by dcn213 | Apr 16, 2020 | Uncategorized
Here’s a question many salespeople ask each other at the water cooler: “How can anyone buy from us if they don’t know we exist?” Most salespeople are taught that sales is a numbers game. You pick up the phone and call as many people as possible to get appointments....
